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	<title>KIDD REDD</title>
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	<description>Ideas written clearly.</description>
	<lastBuildDate>Wed, 15 Feb 2012 22:19:16 +0000</lastBuildDate>
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		<title>A journey into sound.</title>
		<link>http://kiddredd.com/2012/02/15/a-journey-into-sound/</link>
		<comments>http://kiddredd.com/2012/02/15/a-journey-into-sound/#comments</comments>
		<pubDate>Wed, 15 Feb 2012 22:17:41 +0000</pubDate>
		<dc:creator>Kidd Redd</dc:creator>
				<category><![CDATA[be understood.]]></category>
		<category><![CDATA[express ideas.]]></category>

		<guid isPermaLink="false">http://kiddredd.com/?p=1185</guid>
		<description><![CDATA[I read an interesting post today over at Brain Pickings about brevity and style. As anyone who knows me will tell you, I am all about brevity. Edit and focus. One sentence without a comma. People now apologize for using commas right to my face. This embarrasses me to no end. Yet in my bed [...]]]></description>
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		<item>
		<title>Yes, and?</title>
		<link>http://kiddredd.com/2011/12/02/yes-and/</link>
		<comments>http://kiddredd.com/2011/12/02/yes-and/#comments</comments>
		<pubDate>Fri, 02 Dec 2011 16:57:59 +0000</pubDate>
		<dc:creator>Kidd Redd</dc:creator>
				<category><![CDATA[be understood.]]></category>

		<guid isPermaLink="false">http://kiddredd.com/?p=1169</guid>
		<description><![CDATA[You need mentors in your life: people to whom your own change and growth is meaningful. I&#8217;m very blessed to have several. One is Dr. Jerome Burt, who believes you can change your life by throwing a dinner party. I haven&#8217;t tried that yet &#8211; I didn&#8217;t say I always take my mentors&#8217; advice &#8211; [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Simple.</title>
		<link>http://kiddredd.com/2011/11/08/simple/</link>
		<comments>http://kiddredd.com/2011/11/08/simple/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 19:49:51 +0000</pubDate>
		<dc:creator>Kidd Redd</dc:creator>
				<category><![CDATA[say it better.]]></category>

		<guid isPermaLink="false">http://kiddredd.com/?p=1152</guid>
		<description><![CDATA[I go around yammering about simplifying messaging and customer experience all the time. Some listen politely then say, "You left out such and such," and, "We also do such and such, it needs to be in there." You can actually hear them comma splice while speaking aloud.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>On the Brink.</title>
		<link>http://kiddredd.com/2011/11/03/on-the-brink/</link>
		<comments>http://kiddredd.com/2011/11/03/on-the-brink/#comments</comments>
		<pubDate>Thu, 03 Nov 2011 18:33:36 +0000</pubDate>
		<dc:creator>Kidd Redd</dc:creator>
				<category><![CDATA[express ideas.]]></category>

		<guid isPermaLink="false">http://kiddredd.com/?p=1130</guid>
		<description><![CDATA[Here's a completely awesome 20 minute <a href='http://www.youtube.com/watch?feature=player_embedded&#038;v=R7cuatm_bqw' >documentary</a>  from Ericsson that does an incredible job of doing what the folks at Duarte's <a href="http://www.duarte.com/training/onsite/resonate/" title="Duarte Resonate" target="_blank">Resonate</a> teach about storytelling: show what is, and what could be. 

It's also one of the most inspiring things I've watched in a while. If it doesn't make you excited to be alive, check your pulse. If you are in an Occupy Wall Street funk, this will clear your head. It's time to get to work.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Boogaspeak.</title>
		<link>http://kiddredd.com/2011/10/24/boogaspeak/</link>
		<comments>http://kiddredd.com/2011/10/24/boogaspeak/#comments</comments>
		<pubDate>Mon, 24 Oct 2011 18:50:44 +0000</pubDate>
		<dc:creator>Kidd Redd</dc:creator>
				<category><![CDATA[say it better.]]></category>

		<guid isPermaLink="false">http://kiddredd.com/?p=1104</guid>
		<description><![CDATA[Happy Halloween. When you were a kid, your parents may have told you stories about the boogaman. He&#8217;s under the bed. He&#8217;s gonna gitchoo. Be afraid. Here&#8217;s the thing. In your head, you can&#8217;t picture the boogaman. Is he on all fours? What color is he? Is he a vegetarian? (Of course he isn&#8217;t. He [...]]]></description>
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		<title>Invoking Winston.</title>
		<link>http://kiddredd.com/2011/10/21/invoking-winston/</link>
		<comments>http://kiddredd.com/2011/10/21/invoking-winston/#comments</comments>
		<pubDate>Fri, 21 Oct 2011 17:54:11 +0000</pubDate>
		<dc:creator>Kidd Redd</dc:creator>
				<category><![CDATA[be understood.]]></category>
		<category><![CDATA[express ideas.]]></category>

		<guid isPermaLink="false">http://kiddredd.com/?p=1086</guid>
		<description><![CDATA[Over on Fast Company today, blogger Shawn Parr invokes Sir Winston Churchill in a piece called &#8220;Content is the New Currency.&#8221; He makes some great observations about why the mastery of language is a business asset that should not be overlooked. Here&#8217;s a dandy: &#8220;Authentic communication as a meaningful currency comes from the soul of [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Where we at?</title>
		<link>http://kiddredd.com/2011/10/20/where-we-at/</link>
		<comments>http://kiddredd.com/2011/10/20/where-we-at/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 14:57:00 +0000</pubDate>
		<dc:creator>Kidd Redd</dc:creator>
				<category><![CDATA[be understood.]]></category>

		<guid isPermaLink="false">http://kiddredd.com/?p=1081</guid>
		<description><![CDATA[Here&#8217;s a nice piece from Chris Brogan on one of the most important elements of storytelling: the setting. Wherever you go, there you are. Set it up.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>We&#8217;re not making containers.</title>
		<link>http://kiddredd.com/2011/10/19/were-not-making-containers/</link>
		<comments>http://kiddredd.com/2011/10/19/were-not-making-containers/#comments</comments>
		<pubDate>Wed, 19 Oct 2011 15:21:50 +0000</pubDate>
		<dc:creator>Kidd Redd</dc:creator>
				<category><![CDATA[express ideas.]]></category>
		<category><![CDATA[Ideas]]></category>

		<guid isPermaLink="false">http://kiddredd.com/?p=1066</guid>
		<description><![CDATA[Yesterday, I attended Paramore&#8217;s first PU University event, with Karen McGrane of Bond Art + Science (which has a very clever website, BTW) and David Baker, the self-proclaimed best consultant in the world for agencies. I missed Karen when she spoke in May at Confab in Minneapolis. I think I was out running the Falls [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Study: We Crave Stories</title>
		<link>http://kiddredd.com/2011/10/07/new-study-we-crave-stories/</link>
		<comments>http://kiddredd.com/2011/10/07/new-study-we-crave-stories/#comments</comments>
		<pubDate>Fri, 07 Oct 2011 13:37:55 +0000</pubDate>
		<dc:creator>Kidd Redd</dc:creator>
				<category><![CDATA[be understood.]]></category>
		<category><![CDATA[say it better.]]></category>
		<category><![CDATA[stor]]></category>
		<category><![CDATA[Storytelling]]></category>

		<guid isPermaLink="false">http://kiddredd.com/?p=1055</guid>
		<description><![CDATA[Over on Brandchannel, there&#8217;s a brief piece by Sheila Shayon on the new Yahoo!/BBDO study that verifies what you know in your gut: we dig stories. I&#8217;ll be kind and refrain from commenting on the jargon-y acronym &#8220;POE&#8221; to quote my favorite three things from this 1000-person survey: 57% want to know brand history and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Be the bacon.</title>
		<link>http://kiddredd.com/2011/09/29/be-the-bacon/</link>
		<comments>http://kiddredd.com/2011/09/29/be-the-bacon/#comments</comments>
		<pubDate>Thu, 29 Sep 2011 15:05:29 +0000</pubDate>
		<dc:creator>Kidd Redd</dc:creator>
				<category><![CDATA[express ideas.]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[personality]]></category>
		<category><![CDATA[Storytelling]]></category>

		<guid isPermaLink="false">http://kiddredd.com/?p=1040</guid>
		<description><![CDATA[Awesomeness from Giant Robot Dinosaur today on voice and personality. You can&#8217;t beat this for getting a point across with in a few well-placed words and pictures. The piece is called Minimum Viable Personality. How&#8217;s yours today? Are you the bacon or the bread? It&#8217;s over on the AVC site. It asks that if you [...]]]></description>
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